Nara Knits Ambassador Program Terms

Last updated: 18 July 2026
Version: 2.1

Welcome to Nara Ambassadors — the marketing face of Nara Pro, our extended loyal-customer relationship programme. This document details the rules of our relationship. For the general legal framework, see also the general Terms of Service, §13.

1. What Nara Ambassadors is (part of Nara Pro)

About Nara Pro. "Nara Pro" is our extended loyal-customer relationship programme, structured in two complementary components — two faces of the same concept:

Nara Ambassadors (this page) — for those who actively promote the brand to their own community, in exchange for commissions in the form of NaraCredits;

Nara Community — for those who buy regularly for themselves, with an ongoing discount and cashback.

The two are independent: you can be part of one, the other, or both at the same time. They share the same account infrastructure and the same internal currency (NaraCredits).

Nara Ambassadors is the marketing component of Nara Pro — a partnership through which individuals selected by us promote Nara Knits products to their own community (social media, blog, personal recommendations) in exchange for benefits in the form of NaraCredits — Nara Knits' own store credits.

2. Who can join

individuals aged 18 or over;
an active Shopify customer account on naraknits.com with the same e-mail used in the application;
a minimal online presence reflecting Nara Knits' values;
no minimum follower count — we select based on aesthetic and value alignment, not raw metrics.

Applications are made via the form on the Site. We reply within a maximum of 14 working days. Selection is at our discretion, with no obligation to justify a refusal.

3. Tiers and benefits

⚠️ Flexible percentages, not fixed. The percentages below are the current values, in force on the date these terms were published. We may change these percentages unilaterally with at least 30 days' notice given on this page and by e-mail to active ambassadors. Changes that reduce benefits apply to new orders only; NaraCredits already issued keep their value from the time of issue.

Current percentages:

Tier	Discount offered to buyers (your code)	NaraCredits received (percentage of the order's net value)
Friends	5%	5%
Makers	10%	8%
Muses	15%	12%

The percentages above may change from time to time. To stay up to date, check this page or our official e-mail.

The tier assigned on enrolment is communicated in the welcome e-mail and visible in your personal portal. Promotion between tiers happens periodically, at our decision, based on performance and adherence to the Programme rules.

4. NaraCredits — how they work

4.1. Unit. At the time of issue, 1 credit = 1 RON (current value). This value is not fixed — we may change the credit ↔ RON ratio for future issues. Credits already earned keep their value from issue (per-transaction snapshot); later changes do not rewrite history.

4.2. How you earn. For every paid and non-returned order placed with your referral code, you receive your tier's percentage of the order's net value (excluding VAT, shipping, fees). Credits appear in your portal within a maximum of 24 hours of payment confirmation.

4.3. How you spend. Access your personal portal at https://naraknits.com/apps/nara-portal (requires a Shopify customer account with the same e-mail). You generate a personal discount code, valid for 90 days, single-use, restricted to your account. The code is applied at normal checkout.

4.4. Credit balance validity. 12 months from issue. Expired credits are cancelled automatically.

4.5. ⚠️ Important rule. If a generated code is not used within 90 days, the credits consumed on generation are not automatically restored. For requests, write to us at hello@naraknits.com.

4.6. NaraCredits are not cash cashback. They cannot be converted into cash, are not transferable between accounts and do not earn interest.

5. Self-purchases

Orders you place yourself (with your own account or e-mail) do not generate NaraCredits. Detection is automatic — the order appears in the portal marked "self-purchase". The discount applied through your code remains valid; only the commission is not granted. This is not a breach of the rules — it is a transparent self-fraud prevention rule.

6. Self-fraud and proxy accounts

Buying through your own codes via third parties (close relatives, proxy accounts, instructed friends) is prohibited. Detection of such schemes leads to:

cancellation of the affected credits;
suspension of ambassador status;
in serious cases, closure of the account.

You may contest any decision within 14 days at hello@naraknits.com; we reply with reasons.

7. Promotion rules (code of conduct)

7.1. Mandatory advertising disclosure. Any post promoting Nara Knits must include a clear mention of the commercial relationship: #ad, #ambassador, #collaboration, "paid partnership" or a local equivalent. This is a legal requirement under:

Romanian Law 363/2007 on combating unfair commercial practices (transposing Directive 2005/29/EC);
Romanian Law 158/2008 on misleading and comparative advertising;
OUG 58/2022 (Omnibus) on the transparency of promotions;
Regulation (EU) 2022/2065 (Digital Services Act) on the transparency of paid content on online platforms;
the advertising practice code of the Romanian Advertising Council (RAC).

Missing disclosure can trigger penalties for both the ambassador and Nara Knits. Mentions must be visible, clear and placed at the beginning of the post, not hidden in a string of hashtags.

7.2. Permitted platforms: Instagram, TikTok, YouTube, Pinterest, personal blog.

7.3. Prohibited platforms (without written consent):

non-approved couponing sites;
"cashback hunting" forums or groups;
e-mail spam to uncontrolled lists;
platforms with explicit/offensive content.

7.4. Content. Post authentically. Do not make misleading claims about product properties (e.g. "the only knit in the world that doesn't crease" — false). Respect the brand identity: warm, simple tone, no hype.

7.5. Paid advertising with Nara products. You may not run Meta Ads / TikTok Ads campaigns with our products without written consent (we avoid interference with our own campaigns).

8. Tax status

NaraCredits, when converted into a benefit with economic value, may constitute taxable income under the Romanian Fiscal Code. You are responsible for declaring and paying your own taxes. Nara Knits may issue, where applicable, annual tax statements (e.g. D205) for ambassadors exceeding the legal thresholds; we recommend consulting an accountant if your income becomes significant.

9. Legal status

The Programme does not create an employment relationship, commercial mandate, commercial agency or franchise. You act as an independent individual. There are no residual rights after ambassador status ends, except NaraCredits already issued and not retroactively invalidated through returns.

10. Suspension and termination

10.1. Immediate suspension with notice within 3 working days, in the following cases:

proven fraud;
serious breach of the advertising disclosure rules;
actions with a major impact on Nara Knits' reputation.

10.2. Suspension with 14 days' notice and the possibility to remedy for any other breach.

10.3. Voluntary exit. You may leave the Programme at any time by e-mail. Accumulated NaraCredits remain valid for another 90 days for normal use.

10.4. Termination of the Programme. We may close the programme with at least 60 days' notice, during which credits can be spent.

11. Personal data

Data processing (name, e-mail, social media accounts, performance statistics) complies with the Privacy Policy. Performance data (generated sales, clicks, conversion) is visible in your portal and used internally to evaluate the Programme.

12. Changes

We may change these terms with 30 days' notice displayed on this page and/or sent by e-mail. Continuing your activity after they take effect constitutes acceptance. Changes reducing the percentages apply to new orders only (credits already issued are not affected).